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The email scandal: broadband companies

brodband email scandal

How some broadband companies make switching hard work by using your email address against you

The chances are, when you signed up with a broadband provider many years ago, they gave you a free email address. Of course, this was great at the time. You created your account and since then, you have signed up to other services, made purchases and receive all important correspondence to this email address. Everything is in one handy place and there when you need it. 

But if you are thinking about switching broadband providers, you should be aware that you might not be able to take your email address with you. A lot of people do not realise that their broadband service is not just featured in their email address name; you actually have to stay with the broadband company in order to access it.

The reality is, some broadband companies are using your email address against you. Let’s take a closer look at how and what you can do about it.

switching broadband provider

The reality when you are switching broadband provider

So, let’s take a common scenario.

You want to change broadband companies due to no longer being happy with your current provider.

You have found a cheaper, better deal somewhere else to save money and suit your internet use.

You organise the cancellation and end your contract.

Then...they drop the bombshell that your email address you have used for years, will no longer be in use!

These companies know that everyone wants to keep their email address, so take the opportunity to make extra income, or to retain the customer because the hassle of changing their email is just too much. Examples of the options they give to customers are:

Your Email account is deleted forever

First of all, some broadband companies will simply delete your email account when you end your contract. You will no longer be able to access any of your emails, and will lose all of your correspondence and contacts. There is no way of regaining any of this information, forcing customers to accept the reality that they have to start all over again.

You pay a monthly fee

The other option you have is to pay a monthly fee in order to keep your email address and still use all of the features you currently use for free. While you may think that this is a small price to pay to maintain all of your data, it is not a great long-term plan. The company in the future could decide they no longer offer the stand-alone service, and you are back to square one.

This is a service that you enjoyed as part of your broadband package. Now, you have to pay your new broadband company and your old one to access your emails. Is this something you really want to do? 

Gsuite Google Emails

Bite the bullet – Sign up for a web-based email service

If you are still wanting to switch broadband provider and are scared about losing your emails and contacts, we have some useful advice. One of the best things you can do is sign up for a web-based email service. This is going to prevent this problem from happening. For example, you can choose to sign up for GSuite or Outlook. They are not linked to any provider and they are also cost-effective.

A personal account with Gmail is free to use, or a business account is as low as £4 per month with all the extra services. You get all of the features that you need to conduct business or personal emails, as well as their being good storage space.

We have created some simple steps so that you can transfer everything from your old emails onto your new web-based email account. Make sure you follow these steps in advance of your email account is closed.

Step 1: Sign up and create your email account

First, sign up for your chosen web-based email service. Create your account and fill in all of your details. This should not take long and the online forms are normally easy to follow and guide you through the process.

Step 2: Forward important emails

On your old broadband email account, find any important emails you have. The best way to transfer them to your new email account on the web is to forward them to your new address. This way, you will be able to view everything and put them into folders in any way that you like.

Step 3: Transfer your contacts list

One of the most important things is going to be your contact list. There are ways to download or export your list so that you can transfer it to your new account. Different email accounts will do this in various ways. Search for instructions on how to do this or contact your broadband provider.

Step 4: Check your website subscriptions

Have a look at your emails. Gather a list of the subscriptions that you have and accounts that you want to change to your new email address. For example, this may be social media websites, online banking and shopping accounts. Log into those websites and change your email address. This will make sure that any correspondence now goes to your new account.

Step 5: Set email forwarding

While you transition over to your new email account, set up email forwarding on your old one. This will make sure that all your messages get forwarded and you receive them. You can even set up automatic replies to emails you receive on your old account. This can inform anyone where they can contact you moving forward.

switch graphic

Make your switch easy – Choose Wave

This may seem daunting, but there is help on hand to switch providers, even if you are stuck with issues regarding your old email address. We will guide you through how to retain your information.

Here at Wave Internet, we side with Ofcom when it comes to email address usage. We strongly believe customers should always have an informed choice.

That is why we never use your email address against you. At no point will you have to pay money to access emails or stay beyond your contract.  We keep everything transparent and we are focused on offers you reliable, local and fast internet. We do not charge extra fees for going over allowances nor do we include unnecessary landline charges.

The great thing is that we offer flexible contracts too. There are a lot of other providers out there that try to tie you down for a long time. We simply do not do this. You can choose a package that suits you best. 

So, do not let broadband companies take advantage of you. Make sure that you research what happens with your email address and look to sign up to a free web-based email service. In addition, contact our team to find out more about Wave Internet. We offer next-general internet technology without any cables. And we offer you all this for an amazing, affordable price. What are you waiting for? Talk with us today.